All Insights
Best Times to Upload
Data-driven insights on when to publish content for maximum reach
Based on 2,000 videos/songs • Jan 27 - Apr 27, 2026
Best Day (YouTube)
Sunday
Most trending videos
Best Hour (YouTube)
10:00 AM
UTC timezone
Best Day (Music)
Friday
New music releases
Videos Analyzed
1,000
Last 90 days
YouTube
Analysis of 1,000 trending videos
By Day of Week
| # | Day | Videos | Share |
|---|---|---|---|
| 1 | Sunday | 161 | 16.1% |
| 2 | Saturday | 160 | 16.0% |
| 3 | Thursday | 146 | 14.6% |
| 4 | Friday | 144 | 14.4% |
| 5 | Monday | 137 | 13.7% |
| 6 | Tuesday | 126 | 12.6% |
| 7 | Wednesday | 126 | 12.6% |
By Hour (UTC)
| # | Hour | Videos | Share |
|---|---|---|---|
| 1 | 10:00 AM | 62 | 6.2% |
| 2 | 3:00 PM | 61 | 6.1% |
| 3 | 2:00 PM | 59 | 5.9% |
| 4 | 9:00 AM | 58 | 5.8% |
| 5 | 11:00 AM | 56 | 5.6% |
| 6 | 1:00 PM | 54 | 5.4% |
| 7 | 11:00 PM | 47 | 4.7% |
| 8 | 12:00 AM | 46 | 4.6% |
| 9 | 8:00 AM | 45 | 4.5% |
| 10 | 4:00 PM | 45 | 4.5% |
| 11 | 12:00 PM | 44 | 4.4% |
| 12 | 9:00 PM | 42 | 4.2% |
By Category
| # | Category | Videos | Share |
|---|---|---|---|
| 1 | Gaming | 493 | 49.3% |
| 2 | Music | 242 | 24.2% |
| 3 | Entertainment | 160 | 16.0% |
| 4 | People & Blogs | 57 | 5.7% |
| 5 | Film & Animation | 32 | 3.2% |
| 6 | Sports | 6 | 0.6% |
| 7 | Howto & Style | 2 | 0.2% |
| 8 | Education | 2 | 0.2% |
| 9 | News & Politics | 2 | 0.2% |
| 10 | Comedy | 2 | 0.2% |
Apple Music
Analysis of 1,000 charting songs
Release Day Distribution
| # | Day | Songs | Share |
|---|---|---|---|
| 1 | Friday | 409 | 40.9% |
| 2 | Thursday | 184 | 18.4% |
| 3 | Wednesday | 115 | 11.5% |
| 4 | Monday | 107 | 10.7% |
| 5 | Tuesday | 85 | 8.5% |
| 6 | Saturday | 58 | 5.8% |
| 7 | Sunday | 42 | 4.2% |
Key Insights
YouTube Peak Days
Sunday and Saturday see the most trending activity
Optimal Upload Window
Videos published around 10:00 AM UTC tend to perform better
Music Friday
Friday is the industry standard for new music releases globally